TedX Speaker · International Keynote · Healthcare Entrepreneur




Trusted by leading organisations, events and healthcare bodies
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The Speaker Who Has Lived Every Word
Dr Pretty Basra is a TedX speaker, international keynote artist and award-winning entrepreneur, and one of the UK's leading voices on mental fitness and leadership.
From stages across the UK to international platforms in Canada, Pretty brings a rare combination of neuroscience, lived experience and raw honesty to every room she walks into.
As a practising optometrist who built a multi-figure independent practice and a thriving aesthetics clinic, while navigating burnout, debt and self-doubt, she doesn't speak from theory. She speaks from the scars.
Her keynotes and workshops give your people something most training days never deliver: tools they will actually use, the morning after.
Global Recognition Award for Women in Leadership 2025. Sandra Garlick Women Who Awards Finalist. TedX Speaker. GOC Panel Member. Podcast host. Trusted by the NHS and leading organisations across the UK and beyond.

Keynotes That Move People and Organisations
Every session is tailored to your team, your culture and your goals. Here are the topics that create the most impact.
The Female Advantage
Why empathy, adaptability and intuition are the leadership superpowers the world needs more of, and how to own them unapologetically.
Burnout to Breakthrough
A raw, honest and practical session on recognising burnout early, rebuilding from it and creating a sustainable path to high performance.
The Person Behind the Profession
For healthcare and professional audiences, how to protect your identity, strengthen your mental fitness and lead with purpose beyond your job title.
All keynotes are available as half-day or full-day workshops. Bespoke topics available on request.
See Pretty in Action
A Fitzgerald - Chief Exec
“First thing is I thought you did a great job , and I have heard good feedback from others – thank you
I felt presentation had good combination of specific content , practical examples , and a good dose of humour which I always find important in presenting.
T Breese - Founder
I just wanted to say thank you for a really interesting talk on Thursday. It was great to hear your story and how you've overcome challenges and others opinions to build your business.
J Baxter - Marketing Manager
I really liked your point about only needing to be 70% ready to take action, I'm a bit of a perfectionist and I know that can hold me back. I also found the 3 point weekly action plan you outlined incredibly helpful.
What Organisations Say
There Are Other Ways to Work With Pretty
There are different ways to grow, this is where you choose yours.
J Wogin - Dispensing Optician
"Pretty is an inspirational human! She is tenacious, innovative and collaborative in her approach to business and healthcare. She can help you build your confidence in a relatable way. You only have to look down at her list of achievements over the last decade going from rock-bottom to the top of her game to realise that, if she can bring the best out in herself and her team, she can do the same for you and your teams."
I Hawthorne - Portfolio Optometrist
"I’ve known Pretty since our university days. As a female business owner I've followed her LinkedIn content as a passionate advocate for women in business, using her platform as a successful optometrist to inspire and empower others. I particularly enjoy her genuine, direct and candid approach to delivering her message."
P Greedy - Coach & Consultant
"Since knowing Pretty I have observed her to be an extremely knowledgeable and skilful practitioner and leader within our profession. She has a humility that belies her talent and determination to make a huge contribution to each situation she is in, whether as a practitioner, CEO of the business she founded, a podcast host, GOC panel member and Chair of South Yorkshire Optometry Forum."



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![One of the biggest money lessons I learnt as a CEO is that earning more doesn’t automatically mean you’re building wealth.
For a long time, I thought being financially responsible meant working hard, earning well and being careful with what I spent. Then I realised that my time was still the thing creating the income.
That changed the question I asked myself.
Instead of only thinking about how much more I could earn, I started thinking about what I could do with the money I was already earning so it could grow beyond my time.
I’m sharing more of the money lessons I’ve learnt from building businesses in this series.
Follow for Part 2. The next lesson changed the way I think about money even more.
[money mindset, CEO lessons, women and money, financial mindset, building wealth, wealth building, financial independence, women in business, female entrepreneur, CEO mindset, earning money, money management, investing mindset, personal finance, financial literacy, women entrepreneurs, business mindset, wealth mindset, high achieving women, women’s mindset]](https://instagram.fsdv2-1.fna.fbcdn.net/v/t51.71878-15/810813439_2213874455841690_8242013453672279375_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=103&_nc_map=urlgen_bucketless&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=p-4T_Cu-VvwQ7kNvwHwPohr&_nc_oc=Adrh1MdJg7fB6Bu9KrS3hc3m1We8jCOxK3_gS_-F4Altc20AYCXWFkqdlwNt--2w-tY&_nc_zt=23&_nc_ht=instagram.fsdv2-1.fna&edm=ANo9K5cEAAAA&_nc_gid=xQcy02QVMs3oHQSjOorSrg&_nc_tpa=Q5bMBQL26Yp3hRiCqURmnsPs9rZOufWuFVciSifCys0k83LmUX4w7r3R_m8T8bqB593w_BJc9r3RNrx_&oh=00_AQKrnftRN5qQMYm2zy_30-tx3i23xwIovYVSRJJNjjnJ2w&oe=6AB176D1)
![One of the biggest money lessons I learnt as a CEO is that earning more doesn’t automatically mean you’re building wealth.
For a long time, I thought being financially responsible meant working hard, earning well and being careful with what I spent. Then I realised that my time was still the thing creating the income.
That changed the question I asked myself.
Instead of only thinking about how much more I could earn, I started thinking about what I could do with the money I was already earning so it could grow beyond my time.
I’m sharing more of the money lessons I’ve learnt from building businesses in this series.
Follow for Part 2. The next lesson changed the way I think about money even more.
[money mindset, CEO lessons, women and money, financial mindset, building wealth, wealth building, financial independence, women in business, female entrepreneur, CEO mindset, earning money, money management, investing mindset, personal finance, financial literacy, women entrepreneurs, business mindset, wealth mindset, high achieving women, women’s mindset]](https://instagram.ftlv23-1.fna.fbcdn.net/v/t51.71878-15/811137540_2559481481146094_6675774092117118507_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=108&_nc_map=urlgen_bucketless&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=eVTqzpZ5TCoQ7kNvwEur27w&_nc_oc=AdqbWXdSGP1gImh5j5_fQHmrFSpFvGZ86LrHIQchqolN0KX6cB9oneama8FQZGJMPCw&_nc_zt=23&_nc_ht=instagram.ftlv23-1.fna&edm=ANo9K5cEAAAA&_nc_gid=xQcy02QVMs3oHQSjOorSrg&_nc_tpa=Q5bMBQICkboMUl2ws5XT3X6sI6shN4crO4QTnTWgamxMMGFyS9qM2dmqxcQQZExo7PuEf1N16lmdmur5&oh=00_AQIxlS4WDAjkO0PhnDGfsT7q_1CMLdHnI2XdveuQd8VEiQ&oe=6AB18DAA)


![Here are the other 11 habits I’d steal:
6. They don’t explain every decision.
They’ve learned that needing everyone to agree with you is exhausting.
7. They can sit with discomfort without immediately trying to fix it.
A difficult feeling doesn’t always require an immediate response.
8. They protect their attention.
Not every message deserves an instant reply, and not every opinion deserves space in your head.
9. They ask for what they want without rehearsing an apology first.
They’ve stopped treating their needs like an inconvenience.
10. They don’t make permanent decisions from temporary emotions.
They give themselves enough space to see what they actually think.
11. They know when something has run its course.
Outgrowing something doesn’t mean you failed at it.
12. They don’t chase clarity from people who keep creating confusion.
Sometimes the pattern is the answer.
13. They let themselves be misunderstood.
Being understood by everyone isn’t a requirement for living honestly.
14. They keep promises to themselves.
That private evidence builds a kind of confidence that validation can’t give you.
15. They don’t wait until they feel ready.
They’ve learned that confidence often arrives after you move.
16. They know that peace is something worth protecting.
And sometimes that means making a decision that other people won’t understand.
The older I get, the more I realise that being unbothered isn’t a personality trait. It’s something you build through the way you respond to yourself.
Comment LENS and I’ll send you the details of my Inner Circle, where we work on the mindset patterns that help women build real confidence.
[high achieving women, women in their 40s, unbothered women, mental fitness, women’s mindset, confidence, self trust, self belief, emotional regulation, nervous system regulation, boundaries, personal growth, leadership, mindset coach, women leaders, burnout recovery, confidence after 40, self worth]](https://instagram.fsdv2-1.fna.fbcdn.net/v/t51.71878-15/800258756_907441662123660_7188062199252727173_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=109&_nc_map=urlgen_bucketless&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=S6XoOH75lKAQ7kNvwHzp1po&_nc_oc=AdqAvhwn8ywwLbaS9OjlZQ9tt_K3tQTRNNZ7mwni7YtkhXKKqNTFBEwT8Wej12Gy_60&_nc_zt=23&_nc_ht=instagram.fsdv2-1.fna&edm=ANo9K5cEAAAA&_nc_gid=xQcy02QVMs3oHQSjOorSrg&_nc_tpa=Q5bMBQI2H6RZ_Wo3Ztf6YC7x9KZ7lfIPQsPnQkvn7h5PfKp9jqsFTFL9ICAYOGhVjrI7lj8ehwEzaVuV&oh=00_AQJMxaUGHqMq8u-dLiLLMpe9ieXk-KJJUhU0d5-RkXhJFQ&oe=6AB1744F)
![Here are the other 11 habits I’d steal:
6. They don’t explain every decision.
They’ve learned that needing everyone to agree with you is exhausting.
7. They can sit with discomfort without immediately trying to fix it.
A difficult feeling doesn’t always require an immediate response.
8. They protect their attention.
Not every message deserves an instant reply, and not every opinion deserves space in your head.
9. They ask for what they want without rehearsing an apology first.
They’ve stopped treating their needs like an inconvenience.
10. They don’t make permanent decisions from temporary emotions.
They give themselves enough space to see what they actually think.
11. They know when something has run its course.
Outgrowing something doesn’t mean you failed at it.
12. They don’t chase clarity from people who keep creating confusion.
Sometimes the pattern is the answer.
13. They let themselves be misunderstood.
Being understood by everyone isn’t a requirement for living honestly.
14. They keep promises to themselves.
That private evidence builds a kind of confidence that validation can’t give you.
15. They don’t wait until they feel ready.
They’ve learned that confidence often arrives after you move.
16. They know that peace is something worth protecting.
And sometimes that means making a decision that other people won’t understand.
The older I get, the more I realise that being unbothered isn’t a personality trait. It’s something you build through the way you respond to yourself.
Comment LENS and I’ll send you the details of my Inner Circle, where we work on the mindset patterns that help women build real confidence.
[high achieving women, women in their 40s, unbothered women, mental fitness, women’s mindset, confidence, self trust, self belief, emotional regulation, nervous system regulation, boundaries, personal growth, leadership, mindset coach, women leaders, burnout recovery, confidence after 40, self worth]](https://instagram.fsdv2-1.fna.fbcdn.net/v/t51.71878-15/799634226_1094024576452328_1898985754634551894_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=107&_nc_map=urlgen_bucketless&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=cY6Km32f0OUQ7kNvwE7F4nr&_nc_oc=Adq4bWqEJPcvfRIOr35oJ0SyrDcowhdMikmsRepP8njq9KfK_LCbxjhMlWV3wr3_9Js&_nc_zt=23&_nc_ht=instagram.fsdv2-1.fna&edm=ANo9K5cEAAAA&_nc_gid=xQcy02QVMs3oHQSjOorSrg&_nc_tpa=Q5bMBQL5ZF44c6LlVQ5aUmiaVfziV3ZU1jBOPKYTdl3EtiTO-dayINk637G5IKt6ncPOEIwKtdBuAUH9&oh=00_AQIefk0u-SeJBx1uQO4NAsVjdrhGTOHHehYuqpayRGLYBg&oe=6AB18D12)
![Self doubt doesn’t disappear because you tell yourself to be more confident.
Your brain believes what you repeatedly show it, and your nervous system remembers the patterns you practise most often.
Here are five more ways to build mental fitness:
4. Catch yourself looking for evidence that you’re not enough, then deliberately look for evidence that proves you’ve handled hard things before.
5. Borrow confidence from your past. Think of a challenge you once believed you couldn’t handle and remember how you got through it.
6. Stop treating every uncomfortable feeling like a warning. Sometimes it’s simply a sign that you’re growing.
7. Spend less time replaying conversations in your head and more time taking one small action. Confidence grows from evidence, not overthinking.
8. Ask yourself, “What would the woman I’m becoming do next?” Then do that, even if it feels small.
Mental fitness isn’t about never doubting yourself.
It’s about knowing how to come back to yourself before self doubt takes over.
Comment LENS and I’ll send you the details of my Inner Circle, where I help women build unshakeable confidence and a mentally fit mind.
[mental fitness, self doubt, confidence, confidence tips, mindset, women’s mindset, nervous system, nervous system regulation, resilience, personal growth, emotional resilience, burnout recovery, high achieving women, leadership, psychology, confidence coach, women leaders, mental strength, self belief, mindset coach]](https://instagram.fsdv2-1.fna.fbcdn.net/v/t51.82787-15/794194473_17935612674361884_6981588399928971647_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=105&_nc_map=urlgen_bucketless&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=8j1SdvqT7HcQ7kNvwHD6JEQ&_nc_oc=Adr5nhi9nj85eKT-DApuGz974qb5xpx287I-FUuCIQjWjrAHGRV9GBVTCJ5q_pX6uNw&_nc_zt=23&_nc_ht=instagram.fsdv2-1.fna&edm=ANo9K5cEAAAA&_nc_gid=xQcy02QVMs3oHQSjOorSrg&_nc_tpa=Q5bMBQIJJSlsFisKxs1AoJRA6v1Wu5Tafmn8el9OT-amMkaNoRw03SaJOHnIMFBY58FUJGGtqzMV2blw&oh=00_AQKq5kDAcD4wI2kZ-7r23vM2yFMRp_EQZxT1-_wECiRidw&oe=6AB15B0D)
![Self doubt doesn’t disappear because you tell yourself to be more confident.
Your brain believes what you repeatedly show it, and your nervous system remembers the patterns you practise most often.
Here are five more ways to build mental fitness:
4. Catch yourself looking for evidence that you’re not enough, then deliberately look for evidence that proves you’ve handled hard things before.
5. Borrow confidence from your past. Think of a challenge you once believed you couldn’t handle and remember how you got through it.
6. Stop treating every uncomfortable feeling like a warning. Sometimes it’s simply a sign that you’re growing.
7. Spend less time replaying conversations in your head and more time taking one small action. Confidence grows from evidence, not overthinking.
8. Ask yourself, “What would the woman I’m becoming do next?” Then do that, even if it feels small.
Mental fitness isn’t about never doubting yourself.
It’s about knowing how to come back to yourself before self doubt takes over.
Comment LENS and I’ll send you the details of my Inner Circle, where I help women build unshakeable confidence and a mentally fit mind.
[mental fitness, self doubt, confidence, confidence tips, mindset, women’s mindset, nervous system, nervous system regulation, resilience, personal growth, emotional resilience, burnout recovery, high achieving women, leadership, psychology, confidence coach, women leaders, mental strength, self belief, mindset coach]](https://instagram.fsdv2-1.fna.fbcdn.net/v/t51.71878-15/798310152_1796057838190332_5484261981570146019_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=108&_nc_map=urlgen_bucketless&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=AX44vnbuDd8Q7kNvwFwjLR4&_nc_oc=AdoIAj5mC7AAJC6GHh6mSxMae6FnT-zVnDl3LhDxRCUB07rQKfFbxNop8Rl0ev1OYy0&_nc_zt=23&_nc_ht=instagram.fsdv2-1.fna&edm=ANo9K5cEAAAA&_nc_gid=xQcy02QVMs3oHQSjOorSrg&_nc_tpa=Q5bMBQIWJf9PfnLmwfTq4T49_-T0IGKwBaY9N4TuNgV94J9MuX0IkKff4vkKjfHd0u0St_v3PVOO7uBN&oh=00_AQJE_D-ly1-1iQjMXdYn9fRGiYYEkbBzbUqlBto2R20nNA&oe=6AB1735D)


![Sometimes the things you’ve learned to call your personality are actually ways you learned to feel safe.
Overthinking a conversation before it happens, feeling guilty for having a boundary, or struggling to relax when you don’t know what’s coming can all be patterns worth paying attention to.
That doesn’t automatically mean they’re trauma responses, but if you recognise yourself here, it may be worth getting curious about where these patterns came from instead of judging yourself for having them.
4 more behaviours to notice:
5. Automatically saying “sorry” even when you haven’t done anything wrong.
6. Feeling responsible for other people’s moods and immediately trying to fix them.
7. Finding it difficult to ask for help because needing someone feels unsafe or uncomfortable.
8. Staying busy because slowing down leaves you alone with thoughts or feelings you’ve been avoiding.
Comment LENS and I’ll send you the details of my Inner Circle, where we work on the mindset patterns that keep you stuck in survival mode.
[trauma response, trauma patterns, nervous system, nervous system regulation, mental fitness, women’s mental health, self awareness, emotional regulation, people pleasing, boundaries, overthinking, hypervigilance, self doubt, burnout recovery, women’s mindset, emotional wellbeing, confidence, healing patterns]](https://instagram.ftlv23-1.fna.fbcdn.net/v/t51.71878-15/786971367_1364953149082714_32225795471791066_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=105&_nc_map=urlgen_bucketless&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=ImqhJAp4DC8Q7kNvwHWfX1c&_nc_oc=AdoeDEY6qg-0RtwpxmSC_A3CtWQoKrWG9XIpOlvnW6Yjcb1hbGPIDJAs5vvpAfHU_OQ&_nc_zt=23&_nc_ht=instagram.ftlv23-1.fna&edm=ANo9K5cEAAAA&_nc_gid=xQcy02QVMs3oHQSjOorSrg&_nc_tpa=Q5bMBQJRfouaVUfH19B1BnDzZBv6QeTGCaeNdFsxO9DSrYmSeNkZyLYqVOhWyz6SR_I0BIHLNjDP47li&oh=00_AQJxgL89kuwhUySArh1t83Smt5o-0zW0PTMoYezYpqjypw&oe=6AB15CC0)
![Sometimes the things you’ve learned to call your personality are actually ways you learned to feel safe.
Overthinking a conversation before it happens, feeling guilty for having a boundary, or struggling to relax when you don’t know what’s coming can all be patterns worth paying attention to.
That doesn’t automatically mean they’re trauma responses, but if you recognise yourself here, it may be worth getting curious about where these patterns came from instead of judging yourself for having them.
4 more behaviours to notice:
5. Automatically saying “sorry” even when you haven’t done anything wrong.
6. Feeling responsible for other people’s moods and immediately trying to fix them.
7. Finding it difficult to ask for help because needing someone feels unsafe or uncomfortable.
8. Staying busy because slowing down leaves you alone with thoughts or feelings you’ve been avoiding.
Comment LENS and I’ll send you the details of my Inner Circle, where we work on the mindset patterns that keep you stuck in survival mode.
[trauma response, trauma patterns, nervous system, nervous system regulation, mental fitness, women’s mental health, self awareness, emotional regulation, people pleasing, boundaries, overthinking, hypervigilance, self doubt, burnout recovery, women’s mindset, emotional wellbeing, confidence, healing patterns]](https://instagram.ftlv23-1.fna.fbcdn.net/v/t51.71878-15/787074008_1130456246605076_4880785016401028510_n.jpg?stp=dst-jpg_e35_tt6&_nc_cat=105&_nc_map=urlgen_bucketless&ccb=7-5&_nc_sid=18de74&efg=eyJlZmdfdGFnIjoiQ0xJUFMuYmVzdF9pbWFnZV91cmxnZW4uQzMifQ%3D%3D&_nc_ohc=Tf8q3YujSTQQ7kNvwHKAqg0&_nc_oc=AdqsZqJJDb4Wvwt2LonQ8vWS_cktSpg93pgWM5yQdS9TpLtEibmILZEyo4nLwiRqF_U&_nc_zt=23&_nc_ht=instagram.ftlv23-1.fna&edm=ANo9K5cEAAAA&_nc_gid=xQcy02QVMs3oHQSjOorSrg&_nc_tpa=Q5bMBQJn9mUb--J__6v9dI8PoeUukHrL0C7TlR-YFgAPUYAb9XpCKAqACZ-Fh6_EHkTqxEr5xDeaw8YG&oh=00_AQJ7psaDpTGPd9H6w2hm6_kTHHXaVx-f7dhgnfYRnMW33g&oe=6AB16161)


















